LinkedIn’s New Focused Inbox Surfaces More Pertinent Messages

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LinkedIn is updating its messaging experience with a brand-new ‘Focused Inbox,’ which intends to cut down on spam and surface more relevant messages.

The next time you login to LinkedIn and open your inbox you’ll see a notice inviting you to “Attempt Focused Inbox.”

Credit: LinkedIn

Clicking on the button revealed above will immediately filter your messages into two tabs.

Focused Inbox uses AI to recognize important messages, which it filters into the ‘Focused’ tab while the rest are sent to the ‘Other’ tab.

Thinking about there’s an AI component involved it may take time for LinkedIn to learn your inbox choices.

You’ll have the alternative to move messages in between tabs, or revert back to the traditional messaging experience if you do not enjoy the Focused Inbox.

LinkedIn is making this modification in uptick in direct messaging, which the company states is up 20% compared to in 2015.

In an email, a LinkedIn representative states:

“This feature is the most recent in a series of enhancements we’ve made to help members have more efficient conversations and connect to opportunities through LinkedIn messaging. With conversations up nearly 20 percent given that last year, we’re seeing more experts on LinkedIn are relying on messaging to link and engage with each other.”

LinkedIn’s Focused Inbox is now readily available worldwide to all users.

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